2021 Collaboration
kunsik X PROJEKT PRODUKT
-Klassik
PROJEKT PRODUKT's definition of classic indicates something that enables us to keep the values and uses even after a generation passes, not just conventional and old-fashioned. Kunsik tried to accommodate the most contemporary classic into the design of the sunglasses by redesigning all the details from the ground up.
Pictorial
I asked the independent practitioners who are making the current classics in their respective work areas to be models, then photographer Rah Insoo captured a day in their working space.
We wanted to find a point between a documentary and a processed pictorial.
We wanted to find a point between a documentary and a processed pictorial.
Campaign Planning
Choi Kunsik
@kunsik_ Photography
Rah Insoo
@rah_insoo Models Kim Kayoon - Fashion Designer
@kayooon_official Lee Yoonjeong - Artist
@yoonjeonglee_studio Kim Hong kyoung - Curator
@alwayskhk An Mano - Graphic Designer
@an__mano
Choi Kunsik
@kunsik_ Photography
Rah Insoo
@rah_insoo Models Kim Kayoon - Fashion Designer
@kayooon_official Lee Yoonjeong - Artist
@yoonjeonglee_studio Kim Hong kyoung - Curator
@alwayskhk An Mano - Graphic Designer
@an__mano
